Daily The Business

Realme fuses power and style with official launch in Pakistan

912


Lahore: Realme, an emerging smartphone brand that specializes in
providing high quality smartphones, today unveiled its line-up of
devices for the Pakistan market – the Realme 2 Pro and Realme C1.
Designed with today’s youth in mind, Realme’s tagline, ‘Proud to Be
Young’, is focused on revolutionizing the smartphone for the younger
generation, combining top notch performances with contemporary style.

 Realme is fully dedicated to addressing the needs of the youth. The
brand has already been breaking records since its launch earlier this
year in India, Indonesia, Malaysia, Vietnam, Thailand and Philippines.

“By embodying the spirit of ‘Proud to Be Young’, Realme provides an
optimum combination of bold, innovative designs and a balanced
integration between software and hardware. Realme represents the
concept of ‘Power Meets Style’, or the amalgamation of fast
performance and trendy designs, with remarkable prices,” said He
Shunzhi, Marketing Head of Realme Pakistan.

To showcase Realme’s philosophy – ‘Power meets Style’, Saud Ur Rehman,
Product Manager of Realme Pakistan, introduced Realme 2 Pro and Realme
C1 at the launch event together with KedarKondap, Vice President,
Product Management of Qualcomm. With Qualcomm committed to create
paths to a smarter, and more connected world, Qualcomm’s partnership
with Realme is unsurprising. “We see the increasing power of the
younger generation thus it only made sense to work with Realme. The
brand, while young, has some deep insights about what the youth
require from devices like a smartphone. We are indeed proud to be
collaborating with such a foresighted brand to provide the best,
affordable products for the target market,” Saud said.

Raising the ante at the launch, Realme also annouced its collaboration
with the leading e-commerce platform – Daraz in Pakistan. Realme’s
‘Flagship for Youth’, the Realme 2 Pro, will be sold exclusively on
Daraz platforms. Faisal Malik, Commercial Director of Daraz said
“Realme is another big name which has and is breaking through the
walls in other parts of Asia. Soon it will be launched on Daraz
Pakistan platform exclusively on amazing competitive prices. And it
hopes to break all past records”.

The retail price of Realme 2 Pro (8GB RAM + 128GB ROM) is Rs. 46,999,
and the retail price of Realme C1 (2GB RAM + 16GB ROM) isRs.18,999.

As the ‘Entry-level King’, the Realme C1 will be sold exclusively
within the time period from 9th Jan to 31st Jan on Daraz, the first
sale of Realme C1 will be start at 8pm on 9th Jan with the special
offer Rs.17,999. The first sale of Realme 2 Pro will be start at 8pm
on 10th Jan with the special offer Rs 43,999.

In order to elevate the user experience by providing Pakistani the
chance to have a touch and feel of the products. Realme C1 will be
available in more than 600 authorized stores across Pakistan from 31st
Jan 2019. This is in line with Realme’s aim to provide smartphones
that the youth need that helps them in their daily lives.

To further cater to the lifestyles of the Pakistani youth the
collaboration between Zong and Realme has been announced at the event.
Da Fu, Regional Director of Zong Pakistansaid “The deal we offer to
consumers who purchase Realme will get 12GB data from Zong. This will
allow individuals to get their hands on these fantastic smartphones
with convenience, ease and speed in both devices and fast online
surfing. ”

Leave A Reply

Your email address will not be published.

This website uses cookies to improve your experience. We'll assume you're ok with this, but you can opt-out if you wish. Accept Read More